Down Memory Lane....Soft drinks in India over the years

We all love having softdrinks...arent we ?...Since childhood I am sure there are hardly a soul who were never fascinated by the sight of softdrinks bottle by the roadside stalls...For people in the age group of 40& more , they must have seen & had the Cocacola of earlier days along with Goldspot, Fanta & Limca.  Cocacola got restricted from India way back in 1977.....this prompted Parle Exports P Ltd to introduce Thums Up immediately after that....Thums Up became a rage in late 70s & early 80s with the slogan ''Happy Days are here again '' & of course still very much a popular cold drink till date....during early 80s cricketers in India as well as foreign teams had Thums Up logo fixed on their cricket attires.  Around the same time we had Pure foods of Delhi coming up with another cola Campa Cola & Campa orange & lemon..which also was popular for some time till early nineties..Other manufacturers came up with Double seven, Thrill which also had a good market briefly...during that period of late seventies who had many other soft drinks like Drinko etc which had a brief stay...In Kolkata city Milkos (processed chocolate milk) became very popular and is still available in some areas in the city.   

However Cocacola made a strong comeback late 80s . Soon after Pepsi also got introduced in Indian market....later their Diet versions also arrived.  Fanta has also made a comeback .  Mirinda has become a popular orange drink .The Mango drinks...Maaza, Frooti have also become popular subsequently along with lemon drinks Sprite. & 7up.

As far as I can remember one 200ml used to cost Rs 1.25 around late 1970s...now it has gradually increased to Rs 9+... Nowadays we have higher quantities in 600ml plastic bottles which we may carry with us for longer consumption  and 1 lts for group usage.

At present Cocacola, Pepsi & Thumsup are coexisting strongly in Indian soft drinks market along with Limca, Sprite, 7up ,Mirinda & the Mango drinks.  Lately we observe that Campa cola is also making a comeback in some Departmental Stores........

Some images of Older version bottles of Coke,Thumsup,Limca, Goldspot,Fanta etc....

Below some current version bottles